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Pharrell William's First Louis Vuitton Digital Collectible Worth Over $8,000 Louis Vuitton has lifted the curtain on its newest collectible: the VIA Varsity Jacket, a digital version of the physical jacket that hit the runway during the fall/winter 2024 men's show. The collector's item is specifically reserved for VIA Treasure Trunk owners and can only be purchased after registering on the brand's waitlist and meeting its cryptocurrency requirements. This latest digital collectible pays homage to Pharrell's real-life varsity jacket, which will hit shelves next season. In keeping with Western design norms, the leather silhouette features deerskin suede, padded sleeves and iridescent snaps in a VVN color scheme. Limited to 200 pieces, the VIA Varsity Jacket is available for purchase starting April 22nd for an impressive $8,418.

Gold pocket watch found on Titanic's richest passenger sells for record $1.46 million. The buyer of John Jacob Astor IV's Waltham pocket watch was an American. The watch was originally valued at £150,000. A watch engraved with the initials JJA was found with Astor's body when his remains were discovered days after the sinking of the Titanic. He was also found with a diamond ring, gold and diamond cufflinks, 225 pounds in British notes and $2,440. “Astor is known as the richest passenger aboard the Titanic and was considered one of the richest men in the world at the time, with a net worth of approximately $87 million (equivalent to several billion dollars today),” the auction house said.

Miu Miu has become the most popular brand on the planet. Miu Miu became the most popular brand on the planet in the first quarter of 2024, reports Hypebeast. Prada took second place, according to the Lyst Index, a ranking of the most popular fashion brands and products published every quarter. Searches for Miu Miu grew 8 percent in the first three months of 2024, thanks in part to its recent show in Paris and its collaboration with New Balance. Among men in particular, searches increased by a whopping 88 percent. And Prada, despite the drop in ratings, still retained its high status, thanks to a stellar advertising campaign and new versions of its treasured handbags. Loewe and Bottega Veneta hold steady in 3rd and 4th place, while Saint Laurent enters the top five for the first time. Other brands on the rise include Balenciaga, which rose four places to No. 8 last quarter, and Valentino (No. 9), which has seen renewed interest following the recent announcement that Alessandro Michele will take over as creative director. At the same time, Burberry dropped three positions to 12th place, Diesel dropped four positions to 17th). In terms of the most popular products, Miu Miu also tops the list with its New Balance 530 SL sneakers, which sold out in a matter of hours.